hello!
i'm nicole.

California-born creative entrepreneur, lifelong maker, and middle-aged first-time mama who turned a sewing machine and sheer determination into a six-figure business.

I’ve traded my sewing machine for a pen and a podcast mic to help creatives skip the trial-and-error and build a life and business they love.

 

With lessons learned from growing my own creative businesses and producing events like Patchwork Show and Craftcation, I’m here to help you embrace imperfect progress, ditch the hustle mentality, and reach your goals—whether they’re business, personal, or creative—more smoothly and with greater clarity.

a few random things about me...

I’ve been a Dolly Parton superfan since the moment I saw her light up the screen in 9 to 5 when I was six years old. To this day, Mule Skinner Blues is my favorite song—and yes, I know every yodel by heart.

I’m convinced that a good soak in a body of water can fix just about any bad mood. Give me a beach or a backyard BBQ with a pool, family, and friends, and I’m in my happy place—bonus points if there’s a margarita and cheeseburger involved.

Put a microphone in front of me, and it’s almost impossible for me not to grab it and start singing—despite my inability to carry a tune, remember lyrics, or wait for anyone to actually invite me on stage.

i've always been about doing
things differently.

While other kids were perfecting their 80s blue eye shadow or swooning over boy bands, I was running a cardboard “shop” to sell handmade stationery and plotting my next creative business adventure.

 

Fast forward to scrimping for craft fair booth fees, hauling handmade goods to flea markets, and teaching DIY workshops at my tiny studio, The Craft Kitchen.

 

Being scrappy and figuring out my own way to make things happen has always been my superpower—and now, I’m here to help you do the same. I’m passionate about imperfect progress, building community, and helping creatives shake off the hustle mentality.

Here, we ditch one-size-fits-all success formulas to quiet your inner critic, embrace your unique path, and build a life you don’t need a vacation from—because …

magic happens where mindset meets meaningful action.
Let’s carve your way forward together.

how I got here...

the long version